Author Archive


Many people ask if Ruby’s microchip is also a GPS tracker. No, microchips simply store identification data – if scanned by a vet or shelter, the chip can tell you our names, address and phone number. Of course she has a dog tag on her collar with my cell number on it as well.

In the last 6 months or so, I’ve been called twice by neighbors saying Ruby was hanging out in their yards. Which completely freaked me out because we always keep her safely in the house or fenced in the back yard – she’s not allowed to roam.

Yet she has gone exploring a few times. Once the back fence was left open. Another time during home remodeling a contractor left a door wide open. And each time I have a heart attack. What if she was lost? What if she gets hit by a car? What if someone steals her? She’s gorgeous, who wouldn’t want her?

A friend told me about Whistle for dogs, so I checked it out. Overall, it had very good reviews and pet parents seemed to like the peace of mind that comes along with it. I also looked at pricing, which as of today is $79.95 from Whistle directly, Amazon and Chewy. All three have free shipping and you can read lots of reviews on Amazon and Chewy. We’ve been using it for a month now, so I can confidently say that I am really happy with it. You can see the device attaches to her collar in the picture on the right. It’s light and pretty inconspicuous. She doesn’t seem to notice it at all and we rarely do. Continue Reading


Yesterday I shared this story on my Facebook page after an interesting encounter I had. The post had a lot of positive discussion and engagement, so I decided to include it here on the blog as well.


Can you help or will you walk away? This is the question I asked myself today in the Walgreens parking lot. I heard a man’s voice bellow “What are you doing to that child? I’m calling the police! I don’t like how you’re handling her!” He was an older man in his 60s, driving past a woman in her 50s who was trying to get a child into a car seat who was throwing a temper tantrum. I hadn’t seen what was going on until I heard his voice. He was clearly trying to get the woman to stop struggling with the child, concerned about abuse.

She looked desperate, not angry. She said to him that she was trying to get her granddaughter into her car seat. Now I could hear the little girl screaming angrily and the man was giving the woman the stare down. I don’t know what he saw, but I bet it was something similar to what I’ve been through with my kids throwing temper tantrums when they were younger – a power struggle. I waited a moment to see what would happen. She stuck her head back in the car and was pleading with the child. The man was glaring at her with his phone to his ear. Holy smokes, this situation needed some compassion and help, not threatening and screaming.


I walked over and smiled and said “How can I help?” The woman fearfully explained that the other man was calling the police and she’s scared and just trying to get her granddaughter to calm down.”Did you hit her?” I asked. No, she said, but I threw her shoe in the front seat because she was hitting me with it. I responded calmly and reassuringly, “I’ve been through this before with my kids when they were little. I’ll stay with you, we’ll figure this out.”

At first when I tried talking to the little girl she screamed at me. “Don’t talk to me, don’t look at me, get away from here.” I nicely encouraged Grandma to take a deep breath and take a little break. Within just a minute or so I was able to earn the little girl’s trust, get her to happily jump into her car seat all on her own, buckle her own straps and let ME help her get her shoes back on. We talked about how much she loves her grandma and her grandma loves her. She wiped away her tears and gave me a high five. And grandma? At this point she had tears spilling out of her eyes and I gave her a hug. The man in the car was gone. I hope he saw the situation had deescalated and everything was going to be okay.

There was a very good chance that grandma could have screamed at me to get away and mind my own business. In which case I still would have watched and waited to make sure that little girl was okay. But I had it on my heart that I could at least try to help and I’m so glad I did because I know it made a difference. I’m not sharing this to brag or get praise – but to hopefully help inspire someone else to reach out with a smile in a similar situation. Because most parents or grandparents in that situation feel humiliated, powerless and afraid someone will call the cops. Many of us have been there. We can be on the other side, too.

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I love, love, love springtime in Minnesota. Almost as much as fall.

I’ve spent all morning on the patio, listening to the birds, feeling the sunshine and the breeze. Sixty degrees is perfect for lounging in my robe, eating bing cherries and drinking a homemade latte. And working on my laptop finishing my time sheet for last week (#agencylife).

Life has been moving quickly the last couple of months, with the kids preparing for end-of-the-school year projects and finals (we have one graduating!). And we’ve also been trucking along with finishing the final touches on the house renovation. Each weekend we tackle a little something here and there, such as hanging drapes or artwork on the walls. I’ve gotten to the point where I just want it to all be done, where every room is wonderful and just how I want it to be. We’re still a ways off from that, for sure, especially when I only have a little bit of time to think about it each weekend.

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Laverne Cox spoke at the University of Minnesota April 25, 2017. Photo taken at this event, courtesy of Ms. Cox’ official Facebook page.

I’ve been a big fan of Laverne Cox since I first saw her playing Sophia in Orange is the New Black. Such a great actress. As many people do in this digital world, I liked her Facebook page and followed her on Instagram to see a little more of her life. But I never really knew her story – her journey to becoming a confident transgender woman with a wonderfully successful acting career. When I heard she was speaking in Minneapolis at the University of Minnesota last week, I jumped at the chance to attend.

There was excitement in the air as thousands of diverse students waited to fill the theater. Of course we added to the diversity – three 40-year old women dressed in work attire amidst 18-22 year old college students. But instead of feeling like we stuck out, I surprisingly felt like one of the crowd. It was as if everyone’s hearts were filling the room, opening wide to hearing an important message. Collectively seeking insight and inspiration.

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Two months ago, a woman was silenced. She was told to stop speaking, and yet she continued. A man recounted the situation, (I won’t say his name, as this is not really about him),

“She was warned. She was given an explanation. Nevertheless, she persisted.”

And in that moment, women around the world felt the lump in their throat rise up and come tumbling out with a loud HELL NO. We repeated the phrase, “Nevertheless, she persisted.”

It became an affirmation.

Of course we will persist.

A couple of weeks later, Aimee Blanchette published this story: “More than 100 women pack Mpls. tattoo shop to get inked with ‘Nevertheless, she persisted” in the Minneapolis Star Tribune. A large group of women, many whom I know, all had the same tattoo inked in the same shop, on the same day. The script was designed by Chelsea Brink and the event was organized by Nora McInerny.

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Marketing Mama® features articles on parenting as a working mom, health, family activities, cool products, my two adorable children and sometimes I even talk about marketing.


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